Frozen Yoghurt Franchise successful in the Middle East



The popular frozen yoghurt business opportunity FreshBerry is opening two more outlets in Saudi Arabia. The company already owns several shops in Saudi Arabia, Bahrain and Kuwait.

This is a very remarkable achievement for a company which opened its first store only two and a half years ago, in Tula, Oklahoma. The food franchise currently holds over 500 units, spread all over to US and now the Middle East as well.

United Food Company manages the operation of the franchise units in the Middles East. Khushru Mistry, CEO of UFC (which is member of A. Abunayyan group), commented: "United Food Company is proud to be Freshberry's first partner to bring the brand to Saudi Arabia, & internationally. We think the product and the brand are exceptional and we're looking forward to successful growth of the concept in this region.”

"It’s an exciting moment in the history of our business, where we added a new dimension with the introduction of the Freshberry brand which will not only educate, but provide mass appeal for a wide range of health conscious consumers in the Western region of Saudi Arabia too," Rajendra Shah, Head of Regional Marketing & Franchise added.

David Rutkauskas, CEO of Beautiful Brands International, the parent company for Freshberry explained why he is so pleased to work with UFC: "We are grateful to have United Food Company as a partner - they are clearly recognized as one of the leaders in international multi-unit food operations, and also holding a master license for the Pizza Inn brand across MENA & Asia. Freshberry has international consumer appeal and strong global brand potential.”

Freshberry is a high-quality class frozen yoghurt franchise opportunity that sells all natural products.